How then do you deal with different customs in the business setting? Well, first of all you need to do your very own research on personal and business etiquette in the country you will be travelling to. You can use the Internet or buy a book, whichever you feel is most convenient. Before leaving for your business trip, make sure that you leave your attitude in your home country. Remember that even if you are superior at home, interacting with foreign cultures should always be on a humbled point of view for best results. It is also very important that you try to blend into the culture. Do not resist their food just because you do not like sushi, hold your negative feedback, and try to reach out to them the best that you can.
Do not be surprised about how people conduct business in other countries. Germans, for example, discuss businesses strictly inside the meeting room, and never during meals. Japanese people exchange business cards, a process which seems almost ceremonial; the more you read the card, the more respectful you are. While you can never drink alcohol during negotiations in Australia, social drinking is encouraged in Russia.
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